BetterMen.io Privacy Policy
Effective Date: December 16th, 2024
Last Updated: August 25th, 2025
BetterMen.io (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information in compliance with the Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), and other relevant global regulations. By accessing or using our website or services, you agree to this Privacy Policy.
Information We Collect
BetterMen.io collects client information to enhance the online experience and facilitate communication about BetterMen.io’s products and services. We do not sell or rent client information to third parties. However, we may share information with third parties that offer services on behalf of BetterMen.io or with whom we have partnered to provide specific products or services.
Types of Information Collected:
• Contact Information: Names, addresses, phone numbers, email addresses.
• Payment Information: Credit card details, billing addresses.
• Health and Wellness Information: Collected to personalise coaching programs. This information is handled with strict confidentiality.
• Technical Information: Device IDs, browser type, IP addresses, and geolocation data.
How We Collect Information
We collect personal and non-personal information through the following methods:
• Direct Interactions: When you make a purchase, contact us, or subscribe to our services.
• Payment Processing: Payment information collected to process transactions.
• Automatically: Through cookies, web beacons, and analytics tools.
• From third parties: Payment processors, advertising partners, and service providers.
Purpose of Collecting and Using Personal Information
We collect and use your personal information for the following purposes:
• To provide and maintain our products and services.
• To process payments and fulfil orders.
• To communicate with you, including sending marketing communications.
• To personalise coaching programs and services.
• To comply with legal obligations.
• To improve user experience and website functionality.
• To protect against fraud, unauthorized access, or data breaches.
Third-Party Disclosures
We may share your personal information with third parties in the following circumstances:
• Service Providers: Companies that assist us in providing our services.
• Legal Requirements: When required by law or legal process.
• Business Transfers: In the event of a merger, acquisition, or sale of assets.
• Cross-Border Data Transfers: For users outside Australia, your data may be transferred to and processed in Australia or other jurisdictions. We ensure such transfers comply with Australian Privacy Principle 8 (APP 8).
Security Measures
We take reasonable measures to protect your personal information from unauthorised access, disclosure, alteration, and destruction, including:
• Encryption of sensitive data during transmission.
• Secure storage environments with restricted access.
• Regular security audits and staff training.
Despite our efforts, no system can guarantee absolute security. Please contact us immediately if you believe your data has been compromised.
Data Breach Notification
In the event of a data breach likely to cause serious harm, we will:
• Notify affected individuals promptly.
• Provide recommendations on how affected users can mitigate risks.
• Report the breach to the Office of the Australian Information Commissioner (OAIC) as required under the Notifiable Data Breaches (NDB) scheme.
User Rights
You have the right to:
• Access the personal information we hold about you.
• Correct inaccuracies in your personal information.
• Request the deletion of your personal information.
• Withdraw consent for specific uses of your personal information.
• Request data portability (if applicable in your jurisdiction).
To exercise these rights, please contact us at [email protected].
Cookies and Tracking Technologies
We may use cookies and other tracking technologies on our website to enhance user experience. Cookies help us:
• Simplify the login process.
• Save preferences and personalise your experience.
• Analyse website usage and improve our services.
You can manage your cookie preferences through your browser settings. Disabling cookies may impact your user experience.
Data Retention
We retain your personal information only for as long as necessary for the purposes outlined in this Privacy Policy. Once the information is no longer required, we will securely delete or anonymise it. Specific retention periods include:
• Payment Data: Retained for 7 years as required by financial regulations.
• Health Data: Retained for the duration of the coaching program plus one year.
• General User Data: Retained for 2 years after the end of services.
Health and Wellness Information
In our commitment to personalised coaching services, we may collect health and wellness information only to tailor coaching programs. This information is handled with the utmost confidentiality and in compliance with applicable laws.
Consent for Specialised Coaching Programs
For specialised coaching programs involving the collection of sensitive personal information, we explicitly outline the nature of this information and obtain explicit consent from users.
Analytics
We use analytics tools to collect data about user behaviour on our website. This information is used to improve our services and is handled with the highest standards of security.
Public Discussions and User Contributions
Our website may provide forums or discussion areas. Information shared in public forums may be accessible to others and is not covered by this Privacy Policy. User contributions, such as testimonials or reviews, are moderated according to our guidelines and may be publicly visible.
Community Guidelines
Our community adheres to strict guidelines to ensure respectful behaviour and content moderation. We handle inappropriate or sensitive content with diligence.
International Users
For users outside Australia, by using our website and services, you consent to your data being transferred to and processed in Australia in accordance with this Privacy Policy. We ensure such transfers comply with local privacy regulations, including the GDPR for EU users.
Updates to the Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on our website with the effective date. Please review this page periodically to stay informed.
Contact Us
If you have any questions or concerns about our privacy practices, please contact us:
• Email: [email protected]
Legal Compliance and Complaints
If you believe we have breached the Privacy Act or other applicable privacy laws, you may file a complaint by contacting us at [email protected]. We will investigate your complaint and respond within a reasonable timeframe. If you are not satisfied with our response, you may escalate your complaint to the Office of the Australian Information Commissioner (OAIC). Visit www.oaic.gov.au for more information.
Thank you for trusting BetterMen.io with your personal information.